group coaching programme
strategic planning for nonprofits



so you can achieve your vision and mission ...

You want to go from letting donor priorities decide what your nonprofit can do the next few years to finding donors that are a match for your plans
You don't want to feel that external circumstances make it impossible to plan for anything and dictate your day-to-day work
Here is what will help you be in control:
your own (multi-annual) strategic plan
But maybe you wonder…
What do we even need to do to create a strategic plan? Isn't it a hassle?
What are components of a good strategic plan?
Who do I need to involve in creating a strategic plan?
Who can check and confirm we're on the right way, creating a plan that makes sense?
If that's what your worried about, I’ve got good news for you!
I can help you with this!
You don't need to pay an expensive consultant to do it all for you.
You can do this and I can help you every step of the way!

Introducing… group coaching programme Strategic Planning for nonprofits
A programme that helps you
develop your strategic plan
for your nonprofit
so you can be in control of your nonprofit's activities instead of depending on external circumstances and donor whims.
With the group coaching programme Strategic Planning for nonprofits, you'll:
Develop & finetune your vision, mission, value statement and your story of origin.
Do a SWOT analysis, an audience research & analysis, a market research and a PESTLE analysis.
Create a risk analysis and risk management plan.
Develop strategic goals and targets for your programmes and activities for the next (3 - 5) years including a monitoring and evaluation plan.
Develop a marketing and outreach plan.
Create a budget and resource plan.
And bring all these parts together in a
multi-annual strategic plan for your nonprofit!


- 12 weeks of live sessions that will help you get started with the week's step and that will help you review and reflect what you've created. Each session will be recorded and fully searchable.
- 12 searchable videos, for the 12 steps in creating a strategic plan for your nonprofit.
- All videos have edited closed captions, downloadable transcripts and are downloadable as mp4 and mp3.
- Fillable workbooks that will walk you through everything you need to do to complete your strategic plan.
- Access to a Question Box.
- Access to a members only community to share all your questions, tips and successes!
- Access to all materials for the lifetime of the programme and at least 1 year from the start. (And you can download everything to ensure you'll have access if for some reason I will close the programme in the future).
Because this is a brand new programme, I have no testimonials for it yet.
But here's what course members say about my other trainings and courses

"I like your focus on very concrete results. Keeping your eyes on the prize. Many nonprofit people are not like that and that makes it all a bit fuzzy sometimes."

"It is not going to be business as usual anymore, it is going to be more than that. I was so excited about it and the lessons are mindblowingly informative."



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There is a refund period of 14 days for this programme.
If you are not satisfied with your purchase you can email me at support@changingtides.eu so we can see how we can fix any issues
you may have. Your success is my priority.



- Is this for me?If you are the founder of a nonprofit organisation or if you are working in a small to medium-sized nonprofit as executive director, financial manager, fundraiser or project manager (or are combining several of these responsibilities) - this is for you.
This programme is for everyone in a leadership role in a nonprofit that wants to develop a (multi-annual) strategic plan and needs a bit of help in knowing what steps to take and how.
If you're looking for feedback and practical help and tips, this is for you. - Why do I need a (multi-annual) strategic plan?Your (multi-annual) strategic plan is the basis for all your plans for the next few years.
It helps you understand what to do and why. But it also helps you make that clear to partners and donors.
In a strategic plan you develop your vision, mission and value statement into a coherent set of strategic objectives using your strengths and opportunities that you think may present themselves. You will address the needs of the community or cause you work for, look at peers and funders and find a way to manage risks, while keeping your eye on your overall goals. - What if I am not happy with the programme?Your success is my priority. I have set up a members community where you can share questions and dilemmas. I am active part of that community and answer any questions as I can.
If you are nevertheless not satisfied, please email me at support@changingtides.eu so we can see how we can best help you.
As this is a coaching programme and not all materials are directly downloadable for you, we will offer a refund to you if you feel dissatisfied and let us know within 14 days.
However, if you feel unhappy after that time, we will do our utmost to find the best solution for you, too.



I created this programme because I know (from experience!) that it's not so easy to create your first strategic plan. It helps to have someone with you who knows the steps. Who can review what you've made so you know you're making something that makes sense. Something that can really guide your nonprofit well and help convince (funding) partners to work with you.
In this programme I am that person for you during our 12-week journey. I have guided strategic planning processes but never in a mixed group. So I am super excited and looking forward to working with all of you!
In my free time you can find me at the seaside. ! I love hanging out there and I even swim in our North Sea (but not year-round).
Suzanne Bakker
Changing Tides



"That you are always there to give encouragement and guidance is something I didn’t have before now."

"I feel the burden around dealing with this issue loosening. I am really benefiting from your knowledge and insightful experiences."


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